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Retention · Email, SMS and lifecycle

Revenue youalready earned

Flows that run without supervision, campaigns that do not burn the list.

  • Shopify
  • Meta
  • Google
  • Klaviyo
  • TikTok

Lifecycle built on behaviour, not demographics.Measured by cohort, not by send.

Klaviyo and ShopifyDeliverability monitored

What changes, and what compounds

One animation per service. Watch what we rebuild, and what keeps paying after we ship.

Everything the fee actually buys

Six deliverables on one ledger. What you get, spelled out.

Flow architecture

The sequences that run whether or not anyone is watching. Welcome, browse, cart, checkout and post purchase.

flow: post-purchasesegment: VIP 90ddeployed

Segmentation

Buyers, browsers and lapsed customers each hear something different. Nobody gets the blast.

A
B
+38%lift

Campaign calendar

A rhythm the list can live with. Present enough to matter, restrained enough that unsubscribes do not do the pruning.

4.6x

SMS where it earns it

Reserved for the moments it outperforms email, and never for filling a quiet Tuesday.

30d
openedplaced_order

Deliverability

Domain health, list hygiene and warm sending. Revenue depends on reaching the inbox first.

Reporting by cohort

Revenue tracked by the month a customer arrived, so retention is measured, not assumed.

Four phases, no surprises

Nothing ships unreviewed. Four phases from audit to handover.

Phase 01

We audit the store and the numbers

We look at what the list is worth today before adding a single send to it.

Phase 02

You see the design as it happens

The automated revenue first, because it compounds without asking for attention.

Phase 03

We build and test on real devices

Campaigns added on top at a pace the list will tolerate for years, not weeks.

Phase 04

You launch with the keys in hand

Judged on lifetime value, so short-term spikes cannot hide long-term damage.

47%

Revenue from owned channels

2.1x

Repeat purchase rate

28%

Share from flows alone

4.6x

Return on retention spend

Contact us

Tell us what thelist is worth today.

Send the numbers you have and the target you are working to. We will tell you plainly whether we are the right team for it.

WhatsApp usEmail us
Email
zain@redpxl.uk
Phone
+44 7525 832432
Studio
Canary Wharf, London
Hours
Mon to Sun, 09:00 to 18:00

Asked before you ask

Straight answers to the things every brand asks us first.

Klaviyo, deeply, flows, segments, deliverability and reporting. If you are elsewhere we will tell you honestly whether to move.

Email is the foundation. SMS only where the margin and the audience genuinely support it, we will not burn your list for a short-term number.

Campaigns are effort every time, flows are effort once. Most brands we open have the calendar and not the machine, the machine is where the quiet money is.

Flows start earning in weeks, the returning-revenue number compounds over months. We will give you the honest curve for your list before you commit.

Not answered here? zain@redpxl.uk answers within a day.

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